Full-lifecycle hotel advisory. One partner.

From your first feasibility study to long-term asset growth, Nathez Advisory supports the hotel owner at every stage — invest, build, and operate. One advisor who has actually done it, on your side throughout. One lifecycle.

Feasibility Studies & Market Assessment

Know whether it works — before you commit the capital.

A hotel is one of the most capital-intensive assets you can build. The time to test the numbers is before the ground breaks, not after. We assess whether your concept, location, and budget can deliver the returns you expect — and we tell you honestly if they can't.

  • Market and demand analysis: demand segments, seasonality, and the competitive set for your specific location

  • Positioning and concept review: the right product — scale, room count, F&B, and facilities — for that market

  • Outline financial model: projected occupancy, ADR, RevPAR, revenue, and operating costs

  • Investment appraisal: indicative ROI, payback period, and the key sensitivities that change the answer

  • Operating-model options: branded vs independent; management, lease, or franchise

  • A clear go / refine / no-go recommendation — with the reasoning behind it

This is feasibility grounded in 35 years of operating real hotels in these exact markets. The occupancy and rate assumptions come from someone who has actually achieved them — not a desktop template. Where a lender requires third-party valuation sign-off, we lead the work with a vetted network of valuers and specialists.

Who this is for: Owners, investors, and developers evaluating a new hotel, an acquisition, or a conversion in Africa — before committing capital.

Investment: Fixed project fee from $12,000

New-Build & Start-up Advisory

Build the business — not just the building.

Many first-time and expanding owners focus on construction and forget they are launching a business that needs systems, people, brand, and a route to profit from day one. We help you stand up the entire operation around the asset — so you open ready to trade, not scrambling.

  • Business and operating plan: concept, ownership structure, staffing model, and route to profitability

  • Pre-opening critical path: budget, timeline, and the sequence of decisions that must happen — and when

  • Systems and SOP foundation: the operational, financial, and HR systems every new hotel needs

  • Brand and franchise guidance: whether to affiliate, with whom, and on what terms

  • Technology and supplier selection: PMS, POS, channel manager, and key vendor decisions

  • Recruitment and team-build plan: who to hire, in what order, and when

Who this is for: First-time hotel owners, entrepreneurs entering hospitality, and existing owners opening an additional property who want it built as a business from day one.

Investment: Fixed project fee from $15,000 | or monthly retainer from $5,000 through to opening

Design & Build Advisory

Your Owner's Representative from day one

International hotel brands have teams of people whose job is to ensure the hotel meets their standards. You need someone whose job is to ensure the hotel serves your interests. That's what we do.

  • We review plans, specifications, and brand standards on your behalf before you commit

  • We manage the contractor relationship and report back to you in plain language

  • We identify pre-opening operational requirements early — before they become expensive surprises

  • We advise on brand selection and can manage franchise negotiations

  • We build your pre-opening operational plan, staffing timeline, and soft launch strategy

Who this is for: Hotel owners planning a new build or major refurbishment in Africa who want a trusted expert on their side — not the brand's side — throughout the process.

Investment: Day rate from $750 | Fixed project fees from $20,000

Rebranding & Repositioning

Get the brand your hotel deserves — on the terms you need

A franchise agreement is a 15–20 year commitment. A poor negotiation can cost you millions. A great one can transform your property's market position and profitability.

  • Independent brand audit: what your property is, and what it should be

  • Market positioning analysis and competitive benchmarking.

  • Brand shortlisting: IHG, Marriott, Accor, Best Western, Radisson, or independent.

  • Franchise negotiation strategy — we know the terms that move.

  • Brand standards rollout plan with realistic costs and timelines.

  • Launch strategy for the repositioned property.

Who this is for: Independent hotel owners considering brand affiliation, and branded hotel owners due for contract renewal or considering a change of brand.

Investment: Fixed project fee from $15,000

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Hotel Management & Operational Turnaround

We identify what's costing you money — then fix it

Most underperforming hotels do not have one problem. They have many, layered over time. We audit everything — rooms, F&B, finance, HR, sales — then implement the changes, train your team, and hand back a better-run hotel.

  • Full operational audit with written findings and 90-day action plan.

  • Revenue management review: pricing, channel mix, OTA performance, RevPAR benchmarking.

  • SOP development and implementation.

  • KPI framework: what to measure, how, and who is accountable.

  • Interim General Manager services available.

  • F&B strategy and new revenue stream development.

  • Guest satisfaction programme and service culture training.

Who this is for: Underperforming hotels, new openings requiring interim leadership, and owners who want to benchmark their operation against international standards.

Investment: Operational audit from $8,000 | Monthly retainer from $5,000

Asset Management

Protect your capital. Hold your operator accountable.

There is a difference between running a hotel and protecting the investment behind it. Hotel management runs the property day to day. Asset management sits above the operator and works solely for you — the owner — monitoring performance, the management contract, capital spend, and your return on investment. It is the seat at the table that institutional investors always have, and independent owners almost never do.

  • Operator oversight: holding the management company or GM accountable to budget and brand standards

  • Performance monitoring: monthly P&L, KPI, RevPAR, and profit review against benchmark

  • Owner reporting: clear, plain-language reporting on what your asset is actually doing

  • Capital and refurbishment planning: protecting and growing asset value over time

  • Management-contract and franchise review: are the terms still serving you?

  • Strategic guidance on hold, reposition, refinance, or exit decisions

Distinct from Hotel Management & Turnaround: that service fixes and runs the operation; this one protects the owner's capital and returns above the operation.

Who this is for: Owners and investors — particularly absentee, multi-property, or investor-owners — who want independent oversight of their hotel investment and their operator.

Investment: Monthly retainer from $3,500 per property | annual engagements available

Senior Hospitality Recruitment

Africa's best hotel talent, placed in the right seats

We draw on 35 years of Africa hospitality relationships to find, vet, and place the senior leader your property needs. We know who the best operators are — because we have worked alongside them.

  • Roles we place: GM, Deputy GM, Director of Sales, F&B Director, Finance Director, Revenue Manager, Executive Chef.

  • Sourcing from our Africa hospitality network — not just job boards.

  • Full screening: CV, video interview, references, culture fit assessment.

  • 3-month replacement guarantee on all placements.

  • 30-day post-placement check-in included.

Who this is for: Hotel owners and operators in Africa seeking senior leadership. Specialist in African-market placements across English, French, and Portuguese-speaking markets.

Investment: 20% of first-year base salary | 50% on offer acceptance, 50% on start date